Finished
An Amplify campaign · Music
$500 Lydia May PURGER
TypeMusic, artist promo
Platforms
Rate$1 per 1K views
Launched4 July 2026
FocusThe song is the star of every clip
Final results
$500/ $500 used100%
402Videos posted
630,599Views
116Creators
$0.72eCPM
Views on paid clips, all time, from the Content Rewards campaign analytics.
What happened
- 116 creators posted 402 videos.
- Every clip was human-reviewed. A bot ring was caught and rejected.
- Instagram carried about 92% of the views.
- Clippers earned $1 per 1,000 approved views on TikTok, Instagram and YouTube.
About
A $500 artist promo for Lydia May’s song PURGER. It launched on 4 July 2026.
- Clippers used only the official footage folder.
- The song was the star of every post.
- Clips went out on TikTok, Instagram and YouTube.
How we reviewed
402 videos were posted. 37 clips were paid out.
- A person checked every clip
We review clips by hand, usually within 24 to 48 hours.
- Bots were thrown out
Our moderators caught a bot ring and rejected it.
- Approved views earned
$1 per 1,000 views on TikTok, Instagram and YouTube. Only approved clips count.
Results
Where the budget went.
- 630,599 views on 37 paid clips.
- Figures from the Content Rewards campaign analytics, paid clips, all time.
- An eCPM of $0.72, as Content Rewards reports it for paid clips.
- Campaigns start at $1,000 today. All in, with fees, the cost is about $2 per 1,000 views.
More numbers from real campaigns on our case studies page.
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